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Balayage-Inspired False Lashes
Balayage-Inspired False Lashes
Ardell Beauty's Balayage Wispies Pair Contrasting Streaks
Just as the fluid, natural Balayage technique revolutionized hair color by adding depth and dimension, its influence now extends to false lashes with Ardell Beauty’s Balayage Wispies. Inspired... MORE
E-Commerce Advertising Solutions
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Reddit is venturing into the shopping ads space, introducing a robust e-commerce advertising solution that empowers marketers to connect with Reddit users throughout their purchase journey. This... MORE
Modern Alcohol Collection Platforms
Modern Alcohol Collection Platforms
Unicorn is a Next-Gen Platform for Collecting Spirits & Wines
Founded by early Uber alumni, Unicorn is a fully integrated, tech-enabled platform for collectors that offers a new way to discover, buy, sell, vault and digitally track favorite wines and spirits.... MORE
Pet Toy Takeback Programs
Pet Toy Takeback Programs
PetSmart is Testing a Takeback Program for Dog Toys with West Paw
PetSmart is set to become the first national retailer to pilot a West Paw dog toy takeback program in more than 75 stores, introducing a more eco-friendly way for pet owners to care for products at... MORE
play_circle_filled Sporty Laundromat Takeovers
Sporty Laundromat Takeovers
Heineken's LaundroMatch Turns 24-Hour Laundromats into Sports Bars
After finding out that some football fans in Asia will wake up in the middle of the night just to watch UEFA Champions League games live, Heineken teamed up with LePub Singapore for the LaundroMatch... MORE
Emotionally Rewarding Multiplayer Games
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
Toca Boca is known for its award-winning apps for kids and with the Toca Boca Days, the play studio is venturing into the world of multiplayer digital games. Slated to release this year, market by... MORE
Citrus-Infused Sparkling Waters
Citrus-Infused Sparkling Waters
Montellier Clementine is the First Flavor of its Kind in Canada
Montellier, the Quebec-based carbonated water brand, has launched its newest flavor Clementine. The first of its kind in Canada, the flavor expands Montellier’s range, offering a delightful... MORE
Comprehensive Dark Spot Serums
Comprehensive Dark Spot Serums
SVR's AMPOULE CLAIRIAL Formula Targets Hyperpigmentation
Launched March 2024, the AMPOULE CLAIRIAL is the latest breakthrough from French beauty brand SVR. Available on ca.svr.com and at Shoppers Drug Mart, this triple-action concentrate is an effective... MORE
Artful Wedding Stationery
Artful Wedding Stationery
The Minted x The Met Wedding Collection Makes Masterpieces Customizable
Just as art displayed in museums captivates with its deep meaning and timeless allure, engaged couples can send wedding invitations with the same qualities thanks to the Minted x The Met Wedding... MORE
Powder-Based Dental Products
Powder-Based Dental Products
No More Plaque Addresses Pet Dental Concerns Using a Brushless Format
BeWow Healthcare and Donald Cooke Ltd have joined forces to introduce their latest premium dental product, No More Plaque, designed to simplify pet oral care for busy owners. Exclusively available... MORE
Recovery Shoe
Post-workout shoes step into mainstream as recovery focus rises
Trend - Post-workout footwear is transitioning from niche to mainstream within the athletic and wellness spaces. This signifies a growing consumer focus on recovery, with footwear designed to promote comfort, circulation, and potentially even joint health after exercise.

Insight - There is a growign shift towards holistic health practices, where recovery is seen as essential as the workout itself. This trend is driven by a deeper consumer understanding of the biomechanics of recovery and its impact on overall performance and long-term health. As people become more attuned to their bodies' needs, there is increasing demand for products that support optimal recovery.
Workshop Question - How can your brand leverage the growing consumer focus on recovery and holistic health practices?
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Activity
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Patterns
Megatrends
AI-Powered Exit Technology
AI-Powered Exit Technology
Sam's Club's AI Exits Speeds Up Customer Receipt Verification
Waiting in line for receipt verification before exiting Sam’s Club was a key concern for customers before Sam’s Club introduced AI-powered exit technology. This frictionless experience... MORE
Pet Nail Trimming Platforms
Pet Nail Trimming Platforms
Dremel Debuts an Innovative Online Platform for At-Home Nail Trimming
Dremel is tackling a niche category by launching a new platform dedicated to helping owners with pet nail trimming. This comprehensive platform empowers users, including pet owners and professionals,... MORE
Viral Grilled Cheese Burritos
Viral Grilled Cheese Burritos
Chipotle Teamed Up with a TikTok Creator to Share a Tasty Menu Hack
Chipotle teamed up with TikTok creator Yanotom to share a viral menu hack the internet has taken to calling “The Chipotle Grilled Cheese Burrito.” This menu hack involves ordering a... MORE
Efficient Cooling GPUs
Efficient Cooling GPUs
Sparkle's New Intel Arc ROC Series Graphics Cards are Size-Efficient
Sparkle has introduced the Intel Arc ROC Series Luna Edition Graphics Cards, marking a significant addition to its product lineup. The series includes the Intel Arc A770 and A750 ROC cards,... MORE
Chef-Inspired Value Brands
Chef-Inspired Value Brands
bettergoods by Walmart Makes Tasty, Quality Food More Accessible
bettergoods is a new value brand by Walmart that was created to make high-quality, great-tasting, chef-inspired products more accessible to consumers. In the lineup, there’s Hot Honey... MORE
Elevated Private Food Ranges
Elevated Private Food Ranges
Bettergoods is the First New Store Brand from Walmart in 20 Years
Private label products are continuing to experience a surge in popularity as consumers seek out ways to cut everyday costs, which is seeing brands respond with new options like the Bettergoods range.... MORE
Adapalene-Powered Acne Gels
Adapalene-Powered Acne Gels
Neutrogena Adapalene Acne Treatment Helps Regulate Skin Cell Turnover
The Neutrogena Adapalene Acne Treatment is a new solution for consumers with acne to incorporate into their skincare regime as a way to combat against unwanted blemishes using potent actives. The... MORE
Spring Holiday Candy Gifts
Spring Holiday Candy Gifts
These M&M's Spring Gifts Come in New and Returning Options
These new M&M’s spring gifts are a range of products making their debut just in time for the warmer weather to provide consumers with the perfect option for gifting occasions this... MORE
Customizable Screen Keyboards
Customizable Screen Keyboards
Epomaker's Premium TH80 Pro V2 is Highly Personalizable
The Epomaker TH80 Pro V2 VIA is a mechanical keyboard with a built-in customizable screen and premium switches. It is fully VIA programmable, allowing for comprehensive control and personalization... MORE
Skate-Ready Basketball Sneakers
Skate-Ready Basketball Sneakers
Supreme Remixes the Nike SB Darwin Low Sneaker Model
Visuals of Supreme’s design of the Nike SB Darwin Low sneaker collaboration first leaked to the public a while ago and it is now finally launching. The brand unveiled a look at four... MORE
Lush Extravagance Perfumes
Lush Extravagance Perfumes
Ellis Brooklyn's Miami Nectar Features 26% Upcycled Ingredients
Miami Nectar is the newest eau de parfum by Ellis Brooklyn and those in proximity of this tempting scent will find themselves whisked away to the vibrant streets of one of the most sought-after... MORE
Anniversary-Honoring Archival Homeware
Anniversary-Honoring Archival Homeware
Habitat Introduces its 60th Anniversary Collection
British furniture retail brand Habitat recently unveiled its 60th Anniversary collection that highlights various collaborations with designers. The new capsule brings life back to archive pieces in... MORE
Sugar-Free Classic Candy Products
Sugar-Free Classic Candy Products
Gerrit J. Verburg Co. Has Announced Four Nostalgic Chewing Gums
Gerrit J. Verburg Co. has announced a series of nostalgic chewing gums that are formulated to provide consumers with an option that meets current preferences, but with a decidedly retro flavor... MORE
Multipurpose Handheld Game Consoles
Multipurpose Handheld Game Consoles
Powkiddy's RGB20SX Plays Games from Various Platforms
The Powkiddy RGB20SX is a handheld gaming console that combines elements from its predecessors, the RGB30 and RGB20S. It features a 4.0-inch 1:1 square display with a resolution of 720×720,... MORE
Dynamic Volume Hillside Houses
Dynamic Volume Hillside Houses
HW Studio Designs the Casa Shi in Morelia by Mexico City
Mexican architecture firm HW Studio designs a hillside home right outside of Mexico City in Morelia dubbed the Casa Shi. It is a 4,735-square-foot home that is made with a balanced visual design... MORE